I have a strong track record of achieving sustainable sales and profit growth for several breweries in an international environment. I do this by establishing and maintaining positive working relationships with distributors in multiple countries and using well developed influencing and negotiation skills.
I have strong networking skills and have built fantastic relationships with key influencers globally.
I am a key part of the ongoing establishment of a Collaborative Network, which will promote and protect the interests of Craft Breweries in Northern Ireland and on an International platform.
I am recognized as a trusted advisor in the Craft Beer Industry in Ireland. I was approached to act as an Event Manager for the inaugural Belfast Craft Beer Festival in Custom House Square. I play an integral role in the successful organization and running of the festival and look forward to another successful beer festival in May 2017!
I have represented NI Beer on many occasions, one of which was a Study Tour of Denmark (June 2016) organized by Enterprise Europe Network and Invest NI (jointly funded by European Commission and Innovate UK).
I am an ambitious, commercially minded individual who thrives in an international business environment. I am keen to use my education and experience to make my mark in any industry.
I work with clients on strategy, planning and problem solving.
I help clients develop business skills and knowledge. These topics range from designing a business model or strategic plan, to determining which marketing techniques to use and how to use them.
I offer expertise on the planning and execution of beer festivals and large scale food events. I am an expert on all things craft beer and food!
If you're setting up in business or your business is expanding overseas it's vital to make sure you are handling your import and exports efficiently. I will provide you with all the support you need to ensure the smooth passage of your goods. I can guide you through every aspect of importing and exporting from initial strategy to distributor management and sales growth.
November 2016 – Present
April 2015 – November 2016
November 2011 – March 2015
January 2011 – November 2011
2009 – 2010
Outstanding Performance in International Business Strategy (sponsored by Randox Laboratories)
One of two students selected to attend Peking University in Beijing to conduct research for final dissertation (£2500 sponsored by Santander)
2004 - 2008
Nominated student representative for two years liaising with academic staff to improve the course content and student support from Queen’s University Management School.
April 2014 - June 2014
William J Clinton Leadership Institute at Riddel Hall.
Leadership in Industry- Food and Drink.
Award in Leadership & Management through the Institute of Leadership & Management (ILM).